Royal LePage marks one century in 2013
By Mark Schadenberg
It was in 1984 that
Royal LePage was created, but the company is in essence much older.
How old?
How about 100 years
as it was July 2, 1913 when Albert Edward (AE) LePage opened his first real estate
office.
The evolution of 100
years of residential and commercial real estate transactions has been on-going as
spelled out in the Royal LePage newsletter's most recent edition of Leading
Edge, 100 Years Of Helping You Home.
“Very few
organizations last more than a generation, let alone 100 years,” says Royal
LePage president Phil Soper in his submission posted in Leading Edge. “Show me
a company that has stood the test of time and I will show you a firm with innovation
woven into its DNA; an organization that attracts people who thrive on taking
risks, people driven to make things better.”
Century of Evolution
It really doesn’t
need to be said, but the real estate industry has evolved – revolved – several times
in the past century, as noted by Soper.
“New technologies
have helped us do our jobs more quickly and efficiently, and they have opened the
door for consumers to take a more active role in the process of buying and
selling property. . .
“Today’s consumer
takes more time to understand the real estate market before contemplating which
agent they would like to work with.”
I know I have
mentioned this in other writings, but with 14 years experience I have the current
longest-standing employment with Royal LePage in Woodstock. It’s a terrific
brand name and I’m proud to be a full-time Realtor with this company. I
maintain a strong game plan for both buyers and sellers, including two thorough
workbooks I utilize to describe the varying processes of selling a home –
marketing to market value, internet to door-to-door flyers, open houses to
housing transactions.
The history of Royal
LePage is highlighted by the merger of AE LePage and Royal Trust in 1984.
Going backwards, it
was in 1974, when LePage first published its Survey of Canadian House Prices,
which continues to be a very important comprehensive quarterly report used by
economists and financial institutions to gauge the overall economy in the
larges centres from coast to coast.
Newspaper & Radio
Around the same time,
I began considering a move into the real estate industry (from my position as
sports editor of The Sentinel-Review), it was in 1997 when Royal LePage bought
the Realty World chain. As a quick aside, when I was a radio announcer in
Muskoka in Huntsville, I remember hosting the Saturday morning ‘Realty World
Country Show’.
Also, the first national
website for the industry was in 1995: www.royallepage.ca
When considering
market share, Royal LePage in the Woodstock – Ingersoll – London – St Thomas
area now includes more than 260 sales reps under the Triland umbrella.
Brokerage co-owner Peter Meyer, is one of just five Ontario broker-managers
listed as part of the Royal LePage advisory council.
For consumer info, see:
www.royallepage.ca, including good
advice on preparing your home for the market at: www.royallepage.ca/home_staging.
Mark Schadenberg,
sales rep
Royal LePage Triland
Realty
757 Dundas St,
Woodstock
(519) 537-1553 (Call
or text me anytime)
Email: mschadenberg@rogers.com
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